The Challenge
Navigating Operational Inefficiencies
In pursuit of operational excellence, Allianz Global Investors encountered challenges in consolidating and streamlining processes. Eliminating reliance on various platforms and tools, meeting salespeople where they worked, and simplifying content management posed significant hurdles for the Business Services group. Allianz sought a flexible solution to seamlessly train salespeople, provide robust analytics, and empower the Business Services group to make informed decisions.
Joseph Scull
Director, Head of Business Services
The Solution
Organising Content Effectively & Measuring Enablement Impact
Seismic became the catalyst for Allianz’s transformation by offering flexibility in training and analytics and unlocking new customer opportunities previously deemed inaccessible.
- Seismic assisted Allianz in consolidating and streamlining processes, eliminating the need for multiple training platforms.
- The platform’s capabilities allowed Allianz to efficiently reach a broader audience, leveraging Email Blast to unlock untapped customer segments.
- Seismic’s ease of use facilitated efficient sales training and provided invaluable analytics, enabling Allianz to simplify document management.
Allianz advises new customers to integrate their documents into Seismic swiftly. This proactive approach ensures a quicker influx of data, facilitating better decision-making from the outset.
The Results
Tech Stack Consolidation
Allianz has been leveraging Seismic for the past eight years, expanding its usage across national accounts and retail teams. Seismic helped them meet their salespeople wherever they were, and the solution’s flexibility made it easier to sell.
