In today’s dynamic business environment, effectively engaging with customers and prospects is vital for organisational success. However, a large part of that ability hinges on the strategies, sales enablement tools, training, and processes that go-to-market (GTM) teams use behind the scenes in their sales motions.   Many GTM teams already rely on sales enablement software. The […]

Modern sellers only spend a fraction of their time selling. Check out how sales enablement helps sellers save time and delight customers.

Over the years, we’ve partnered with thousands of organisations on their journey toward enablement maturity. Through these relationships, we’ve developed a maturity framework for what makes good enablement. This blog is the second in a series of five posts that will outline the Seismic Maturity Growth Framework. You can read the first post here.  In […]

Highlights from The Seismic 2023 Value of Enablement Report

Today, we’re excited to announce the latest features and updates to existing capabilities in the Seismic Enablement Cloud™. In Fall 2023, we introduced a number of Generative AI capabilities that unlock growth and boost productivity.   Seismic’s Winter 2024 Release strengthens Aura Copilot with new tools to help enablement professionals work more efficiently in their roles.  […]

In the dynamic environment that is the manufacturing and CPG industry, embracing change is not only beneficial, but inevitable to ensuring business success. Today’s executives are acutely aware that the future of manufacturing as well as CPG is digital, where digital transformation has become essential to solving complex production problems and improving their business – […]

For asset management firms around the globe, quarter-end and month-end content production remains a complex and time-consuming process. As firms’ offerings continue to expand and the needs of clients – advisors, institutions and end investors – evolve, marketing, product and investment teams need new ways to produce commentaries, fact sheets, pitchbooks and quarterly investment reports. […]

When it comes to applying artificial intelligence (AI) in the workplace, it’s not a matter of if, but when. The rapid proliferation of AI, most notably of generative AI, has ushered in a new era marked by both opportunity and uncertainty. Questions surrounding how organisations will use these technological advancements – and whether AI will […]

Millions of users around the world rely on the Seismic Enablement Cloud™, from onboarding and upskilling sellers with Seismic Learning to personalising content with LiveDocs. Our enablement technology gives organisations the ability to plan, enable, engage and improve go­to-market (GTM) activities. Today, we’re excited to introduce the latest innovation to the Seismic product family, Seismic […]

Since 2015, built-in artificial intelligence has been a part of Seismic’s platform. A little over two years ago, we announced our AI engine, Seismic Aura. Since then, we’ve been consistently upgrading the Seismic Enablement Cloud™ with new AI-powered features. Artificial intelligence has evolved significantly since 2015. While the rapid growth of generative AI has increased […]

In this short article, we will discuss the impacts of generative AI and how they can help increase sales productivity.

Once upon a time, a sales team was using AI to help them with their sales enablement. They were impressed with the AI’s ability to analyse data, predict sales trends and even generate reports. One day, the sales team decided to let the AI take the lead on an important pitch. The AI confidently walked […]