About the show
Go-to-Market Magic is the show where we talk to go-to-market leaders and visionaries about the “aha!” moments they experience and the pivotal decisions they make — all in the name of growth.
Experience the magic
Be a fly on the wall for the top GTM-relevant conversations happening today. Tune in as we talk with go-to-market leaders and visionaries paving the way for growth — and not just revenue growth, but growth for their teams, industries, careers, and lives.
Meet Heather Cole
Heather has practiced the art and science of great enablement for 25 years as an industry analyst and practitioner. She currently leads the Market Insights organization at Seismic.
Meet Steve Watt
Steve is Seismic’s social selling and employee advocacy expert. He works to launch and scale high-impact programs that drive revenue and build reputation for companies of all shapes and sizes.
A spotlight on Seismic
The magic is all made possible by Seismic. Seismic is the global leader in enablement, helping organizations engage customers, enable teams, and ignite revenue growth. Incidentally, it’s also the company that both Heather and Steve do groundbreaking work for.
Check out Seismic
